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San Diego Performing Arts League

About ArtsTix

ArtsTix is a program of the San Diego Performing Arts League,a membership-based, non-profit organization whose mission is to promote San Diego's performing arts. Our members are performing arts organizations in San Diego County.

The new ArtsTix Ticket Center is located in the historic Horton Plaza Park at 4th Avenue & E Street. ArtsTix serves as a state-of-the-art ticket office and information center for both residents and visitors seeking not only theater tickets, but also information about local tourist attractions and cultural venues. ArtsTix Ticket Center hours are:

Monday - Closed
Tuesday - Thursday 10:00 AM - 4:00 PM
Friday & Saturday 10:00 AM - 6:00 PM
Sunday - 10:00 - 2:00 PM

The San Diego Performing Arts League's mission is to support San Diego County performing arts organizations, and to promote audience development by providing resources, services and collaborative partnerships.

SDPAL operates ArtsTix, the only not-for-profit ticket vendor in the San Diego region. ArtsTix offers tickets to performing arts events around San Diego, at full price and discounted rates. ArtsTix supports local performing arts groups by selling tickets that may otherwise go unsold. In addition, ArtsTix discount tickets allow many residents and visitors to attend live performing arts events that they would otherwise not be able to afford.

One of the performing arts community's most cherished events is the Star Awards, the San Diego Performing Arts League's annual tribute to volunteers coupled with an entertaining variety show. The Star Awards is a jubilant evening where volunteers from around San Diego County are honored for their hard work and tireless dedication to their organizations.

SDPAL also provides educational seminars and workshops for performing arts professionals in the San Diego region, and provides them the ability to network, and gain insight into common issues.


William Purves
, founding president, SDPAL, V.P. Harris Goldman Productions
Frank Alessi, former CFO Centre Center Development Corporation (CCDC)
Jack Berkman, President & CEO Berkman Strategic Communications
James Lewis Bowers, PhD, retired Exec. V.P. Scripps Memorial Hospitals, Philanthropy Consultant
Barbara Bry, Chief Operating Officer, Blackbird Ventures
Dale Ganzow, San Diego Business Journal, Advertising Manager
Sal Giametta, Chair Library Commission and Former V.P. Public Affairs & Communications CONVIS
Danah Fayman, long time arts supporter and funder
Pat JaCoby, former SDPAL President
Judy McDonald, former SDPAL President & The Parker Foundation President
Toni Robin, TR/PR Public Relations, former SDPAL staff member
William Virchis, CEO Virco Enterprises, former SDPAL Board member
Dal Watkins, Retired CONVIS president
Alan Ziter, First Executive Director of SDPAL, Executive Director NTC Foundation